Frequently Asked Questions

SEO or search engine optimization is a technique that makes your website visible on the search engines like Google or Bing. SEO is a full-fledged strategy that optimizes your content and enhances your business by increasing organic or unpaid traffic to your site. SEO is the most feasible way to reach your potential customers easily. 

SEO works by optimizing your site’s content with relevant keywords, and backlinks along with improving your site’s speed. SEO makes it easy for the search engine to crawl or understand your content, helping the search engine to present it to the relevant audience. With this, SEO drives organic traffic to your site, ranking your site as high as possible by making it valuable to the audience.

The main types of SEO include:

On-page SEO: Optimizes individual web page content with keywords, meta tags, images, headings, and content structure.

Off-page SEO: Focuses on optimizing your online presence with external efforts such as building backlinks and increasing domain authority

Local SEO: Optimizes your website for local searches to generate local results which is most helpful in enhancing your business in your local region. 

Technical SEO: Focuses on improving your website’s speed, site structure for mobile-friendliness and its crawlability for search engines.

E-Commerce SEO: Optimizes your website for online shopping by tailoring SEO, such as product and collection page optimization. 

SEO services are the strategies and techniques which are provided by digital marketing agencies, freelancers and consultants to improve a website’s search engine rankings. These services usually include keyword research, content optimization, link building, technical improvements and analytics tracking. All of these services are aimed at increasing organic (unpaid) traffic and increasing online visibility. 

Yes, SEO is a marketing service that focuses on improving a website’s visibility in search engine result pages (SERPs). It attracts organic traffic that drives revenue and helps growing businesses with return on investment (ROI). By enhancing search rankings, SEO supports broader digital marketing goals such as brand awareness and lead generation. 

SEO strategies generally work similarly across different search engines like Google, Bing and Yahoo, as they have similar ranking factors. But there are also some slight differences that could be adjusted if you want to rank on different sides. Besides, the majority of the audience people throughout the work use Google, so focusing on Google would be the best idea. 

There are several factors that affect your SEO rankings, such as

Quality Content: The most significant factor is to craft well-written and relevant content for your site that answers all the queries. 

Keywords: A proper keyword research and usage that matches the search intent would help your site rank faster and higher. 

Backlinks: Creating a strong backlink profile with links from reputable sites would present your site’s authority, making it a trusted platform for your audience.  

Technical SEO: Fast loading speed, mobile-friendliness and proper indexing are some other important factors that shouldn’t be ignored if you want to increase your site’s rankings.

User Experience: This is the main factor that drives the revenue of your site. So creating high engagement, low bounce rate and easy navigation on your site would improve user experience. Ultimately resulting in a high SEO ranking.

Yes! SEO can significantly help in blogging. By using SEo techniques such as keywords, engaging titles and internal linking, bloggers can increase visibility on the search engines. Thai attracts more readers, builds your site’s authority and helps you drive organic traffic. This way SEo would help your blogs reach a wider audience. 

Yes, why not? You can do SEO on your site by yourself. But before that you would need to learn all the basics of SEO and SEO strategies. With some trial and error, you will be able to do your own site’s SEO. But it is quite time-consuming to learn all the on-page, off-page and technical SEO. You also need to stay updated with the algorithm changes. With this, you would be able to do SEO all by yourself.

There is no specific timeline on how long it takes to rank your site using SEO as it majorly depends on your business type and targeted goals. However, according to SEO experts, it generally takes three to six months to show noticeable results. But continuous optimization would help you maintain and improve your site’s ranking over time.